I came across FOC randomly browsing for guns and gun parts, before I actually had my PAL. I drooled, then bookmarked. Later, I took a chance and ordered my second gun from FOC, first gun I had bought online. It was a Norc M305, and though the rifle is now barely recognizable, something that hasn't changed is that I come back to FOC as my first choice for ammo, parts and accessories. The only time I shop elsewhere is if FOC doesn't have what I am looking for.
If there was one thing I would like to see more of honestly is keeping stuff in stock. About half the time I buy elsewhere the item is actually carried by FOC, but is not in stock. PS, I wear the FOC Patch on my messenger bag everywhere I go!