This is why I purpose the 2 versions of the MV-S upper, both a slick side version and a fully featured version. Yes its more SKU's, but neither the
"cheaper is better" or the
"I've already paid this much, why cheap out now" crowds will be alienated, and the different versions could easily be ran in batches to limit transition time between producing different versions. Pass the cost on to those who want it bad enough to pay for it, and if one of the models doesn't sell as good as the other, discontinue it.
I personally think offering 2 versions will give ATRS an additional edge over the competition, and the Fully Featured version would just be that much more of an edge as its not something the competition is offering yet either.
If you produce Fully Featured uppers (has a machined in forward assist, machined in case deflector, dust cover, you wont just sell a few, it will be loads. Cloners dont usually make just one clone, they usually make at least a handfull if not enough to fill a damn armory.
If you produce Slick Side (no forward assist, no case deflector, no dust cover) or a standard featured MV-S upper (no forward assist, bolt on case deflector, dust cover) it will not appeal as much to the folks who are potential repeat buyers and instead casing after the one a done crowd.
Why not make 2 options that cover all your bases and drive the competition right out of town as fast as they came into town?
Question Rick, will the reciever width dimensions allow for PDW style stocks? I would like to build a PDW with a barrel shroud at some point. Something that couldn't be done with the side charger on the standard MV.