Black Rifle Coffee

Thank you guys.
This is a great decision, as the double talking, back-stabbing BRC needs to feel the wrath of the firearms community.
 
Dam what did they do?

Nothing really, some comments that were absurdly misconstrued. They specifically tried to put some distance between themselves and people like the guy wearing a BRCC hat running around the US Capitol with zip ties on Jan 6th. Also the CEO said they weren't giving free swag to Kyle Rittenhouse because they didn't want to profit from a tragedy, didn't want the Proud Boys claiming the brand either. Pretty reasonable stuff really but they took a bunch of crap because of the 100% with us or you're a communist types.

The whole thing is a farce.
 
Nothing really, some comments that were absurdly misconstrued. They specifically tried to put some distance between themselves and people like the guy wearing a BRCC hat running around the US Capitol with zip ties on Jan 6th. Also the CEO said they weren't giving free swag to Kyle Rittenhouse because they didn't want to profit from a tragedy. Pretty reasonable stuff really but they took a bunch of crap because of the 100% with us or you're a communist types.

The whole thing is a farce.

Not to mention donations to Democrats.. so customer money is going to support gun grabbers..
 
Dam what did they do?

A US based company that claim to support veterans.
Yet they disavowed Kyle Rittenhouse for wearing one of their T shirts after he was released on bail (but before his trial).

My Logic: If they truely supported veterans, then they would support what many (U.S.) veterans sacrificed for ... freedom... freedom by 2nd ammendment by extension.

They through Kyle under the publicity bus when the Karen's lost their hive collective minds because Kyle was wearing their shirt.


Bought it once. Expensive and crappy "mall ninja" coffee anyways.... Better off buying some good Kicking Horse coffee (for less) and donate directly to Canadian Veteran's organizations in lieu of BRCC !
 
Nothing really, some comments that were absurdly misconstrued. They specifically tried to put some distance between themselves and people like the guy wearing a BRCC hat running around the US Capitol with zip ties on Jan 6th. Also the CEO said they weren't giving free swag to Kyle Rittenhouse because they didn't want to profit from a tragedy, didn't want the Proud Boys claiming the brand either. Pretty reasonable stuff really but they took a bunch of crap because of the 100% with us or you're a communist types.

The whole thing is a farce.


Yup. Canadian firearms guys are getting too woke. We need a new plague.
 
Not to mention donations to Democrats.. so customer money is going to support gun grabbers..

Surefire also donates to Dems; But everyone loves their stuff. That’s what happens when you’re industry crosses over with politics. Money gets you places and things.

People hate on BRCC because it’s cool to hate on them. They’re the nickelback of the gun industry right now.
 
Surefire also donates to Dems; But everyone loves their stuff. That’s what happens when you’re industry crosses over with politics. Money gets you places and things.

People hate on BRCC because it’s cool to hate on them. They’re the nickelback of the gun industry right now.

I don't buy surefire either...
 
Surefire also donates to Dems; But everyone loves their stuff. That’s what happens when you’re industry crosses over with politics. Money gets you places and things.

People hate on BRCC because it’s cool to hate on them. They’re the nickelback of the gun industry right now.

I hate Starbucks, still buy their coffee sometimes. I hate brcc, never buy their coffee. Its legitimately not good imo, and ridiculously expensive for what you get. So your theory isnt exactly true. I think most gun owners are more capable of thinking for themselves than the general public. Frankly ive never been a fan of the "bro dude" vet cliche, definitely a marketing gimmick which is pretty distasteful but again, if they had good coffee id probably still buy it.
 
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