Noticed there's no mention of weight..
Reminds me of an advert in VarmintXtreme for a scope with a built in digital camera who's tagline was "If your riflescope doesn't take pictures, it's just another riflescope". :roll:
Just how well is this thing going to stand up to a bit of recoil? And it's likely not going to get a good vid of the target at impact with the bullet as picture bounces all around trying to rescope your target.
Seems just another gimmick, like cell phones with cameras and mp3 players built in.