Not so long ago these packs were $54.99 (10 cents a round before tax!!). Times change
I really like this ammo. It is a good "wimpy" target round - and I say that in the best possible way. I like it for introducing new people to pistol shooting, or just a nice relaxing day at the range. It has to be pretty much the softest shooting 9mm round on the market. Soft shooting tends to be accurate shooting - at short pistol ranges anyway. The 115gr. Rem/UMC stuff in the white and green boxes of 50 is the exact same stuff.
A couple of things to keep in mind with this particular load though:
1. The bullets are "rounder" (less pointy, than say American Eagle 115gr.) and (partly as a result) the overall length of the round is shorter. I never measured it with calipers, but it is going to be something like 1mm. 1mm can make a difference in shooting. It makes no difference for most guns, but some guns seem to feed a bit better with longer/pointer bullets. Other stuff, the shorter OAL helps. Using 9mm in the .40S&W mags (looser lips) is one area where the shorter OAL maybe helps a bit. I am talking really small differences here, and observations made over the course of years and years, and tens and tens of thousands of rounds of 9mm. Shoot this stuff in your standard GLOCK/SIG/Beretta/Whatever and you will not notice anything.
2. The other thing, and some people have already mentioned this - some pistols are designed to shoot hotter rounds and, as such, will not function properly with this stuff - as it is a wimpy round. The more "old school", "Euro" and "military" your pistol is, the higher the likelihood that this isn't going to be the best ammo for it. I have a couple of pistols that won't cycle this stuff, and a few times I've bought this ammo and then brought the wrong pistol to the range with me. The pistols that I have that won't cycle it are a 1944 P08 Luger, and a 1975 HK P9S. Both use an unusual action (toggle, and roller-delayed blowback). I have had good results with this ammo for most "Browning"-type actions (GLOCK, SIG 22X, Berreta 92, etc.) , HK P7 and Steyr GB (Gas-delayed blowback), and even the 9mm AR-15 (straight blowback). I think it is just an issue for pistols that are calibrated for hard-core "NATO" type loads, and are a bit picky to begin with, that don't cycle properly with this stuff.
Of the common cheap stuff (this UMC/Rem stuff, American Eagle, Winchester white box, Blazer brass, etc.) I like American Eagle 124gr. as the best all round, but they all do the trick for most guns.