. . Don't listen to the nay sayers and armchair critics: the 264 Westerner, pre-64 Model 70 is a collector gun and originality and condition are very, very important. . It has diddly-squat to do with stainless Remingtons, new Model 70's or whatever anyone's personal opinion is of pre-64 Model 70's being overrated and over priced. . Who cares and who gives a damn; it's worth what it'll sell for and what someone filling in a caliber in their pre-64 Model 70 collection are swilling to pay. .
Rarity, Originality and Condition factored into the economic conditions usually sets the price. . I've seen clean examples of pre-64 Model 70 Westerners in 264 priced upwards of $1500. . And yes, they do sell.
From 1936 to 1963, Winchester built 581,471 Model 70 rifles of which 24,114 were chambered in 264 Winchester Magnum.. That's 4.15% of total production. . The 264 made it's debut as the "
Westerner", and was offerred from 1960 to 1963. .
Your concern with the 264 should be the stainless steel barrel. . If the barrel is very good to excellent with no throat errosion you're good to go even with that recoil pad. . If the stock hasn't been cut, you can pick up a correct composite buttplate on ebay for $15 to $25 plus shipping. . I have one I could sell you quite reasonable. . If the stock has been cut, you can up the value and selling potential by replacing that aftermarket pad with a reproduction Winchester solid red pat'd dated pad available from Galazan . .
http://www.csmcspecials.com/Winchester_Patent_Date_Style_Recoil_Pad_p/pp001.htm
I looked and looked for quite some time to fill the hole in my M70 collection and believe me when I say that 264's aren't falling out of trees on a windy day. . Most of the ones I run across had considerable bluing rubbed off the stainless barrel, lousy bores, scabby wood and so on. .
If you're wanting to sell yours, I would ask $1100 and see where it goes. The after market recoil will discourage most collectors, but you never know.. . So there you have it. .
Rod