I shall field this one if you do not mind MBP, basically MBP is suggesting that we as a whole are a group (loosely speaking) who tend to sit around in our spare time sagely offering advice on subjects that we may or may not be currently conversant with (and yes, I do include myself in this), where-as Mr Hawks is professing to be expert in his field and as such has a certain definite responsibility to be 100% accurate in offering advice, opinion or review.
MBP is I believe correct with the first surmise, however I believe him to be incorrect on the second, after all Mr Hawks is merely offering a web site offering personal opinion (aren't we all), that the consumer is not obliged to even read let alone believe, and there is certainly nothing forcing or coercing anyone to pay for access to Mr Hawks site.
So basically the point is that you take advice from complete strangers over the web at you own risk, and that it would pay to view these forums as a discussion venue only and take absolutely everything with a bloody great big bag of salt.
J Stuart.