Because reloading is a hobby, and I do it because I like it, not really just to save money.
I am probably never going to reload enough to justify all the money I spend on reloading equipment. I don't care. I am having fun. If one day I don't need it anymore, I'll sell it all for half the price, and make someone else happy.
Well said! Exactly the way I look at it. If it was only about saving money hunting, fishing, shooting, snowmobiling etc etc wouldn't exist.