Buster I will let you know what I do, personal preference though. I use my rifle for hunting and target practice.
I find my 100 yard zero, get it all dialed in perfect then I reset the top turret to zero (by taking it off the scope, spinning it to zero then reattaching it), and put my zero stop at 100. As I said I am hunting with this rifle so at less then 100 its going to be right where it "needs" to be.
Knowing your full revolutions is very important if, IF I did not remember to rezero my scope at any time after target shooting. Here is an example...
MY scope is 15 MOA per revolution
zeroed at 100 yards (with zero stop)
at 100 = 0 moa adjustment
at 175 yards = 1.1 moa (2 inches)
at 700 yards = 16.1 moa (118 inches )
on the turret 16.1 MOA looks like 1.1 MOA as its 15 MOA per revolution. Thus why looking and seeing its 1 full rev up is important, only by looking at the markers below I can see I am +1 full revolution up.
With my zero stop, lets say I am shooting at the next target
675 yards = 15.0 MOA (107 inches)
Remember on the turret this looks like 0.0 MOA + 1 revolution.
As others have stated the revolutions markers dont always end up perfect based on your initial zero, bullet speed etc.
You find your next target, look at your turret, now did I adjust it back to 0.0 MOA, or did I forget and leave it at 15.0 MOA. With a zero stop you simply give it a little twist, mine will stop you just a hair under 0.0, if it keeps spinning down past 14.5 MOA then I forgot to spin it back after my last adjustment. I would have been +15 MOA off on the next shot.
Before zero stops there were little shims you could put inside the scope under the turret, they acted the same and would just physically prevent you from spinning the turret down below a certain point. They were not as precise as the newer zero stops though.