What is your brand loyalty and why?

No loyalty to any brand whether it be ammo, firearms, electronics, cars, trucks or motorbikes..... I go for quality and dependability for a reasonable price.... but I do have some pretty staunch brand aversion for a few manufacturers of different products...
 
Not so much brand loyalty but more performance loyalty. If it shoots good and holds up - it stays around. If there are problems or if its a caliber that is already covered by others, that I have more preference for. Then it can be moved out to someone who has a need for it.
 
Not so much brand loyalty, more age loyalty. I like the older guns with there walnut and bluing. The new plastic stuff (some not bad) really doesn't turn my crank.
 
I collect Savage 99 levers, and I have a large assortment of Savage rifles, but I'll buy and shoot anything. I prefer walnut and blued steel over stainless and plastic, but if it's accurate and reliable, then I don't care who made it or what it's made of. I'm also a believer in 'you get what you pay for.'
 
The most of one brand I own is Cooeys .Then Rugers and then Savage then Winchester. I actually had to think just what I owned as I haven't touched some for years.
 
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