I don't live out west, but I certainly understand the frustration.
Here we have Lebarons and bass pro. Of the two Lebarons staff might actually know something. Bass Pro is by far the worst for knowledgeable staff, they are just marginally ahead of the walmart kid who asks if a box of 270 will be an ok substitute for a box of 243!!!
But in either case, I would much sooner get my stuff from the local guys but his prices force us to drive the 3 hours away to Lebarons to get it. It is actually cheaper to by the gas and go there than it is to buy the gear at the local shop! In doing so though, we certainly loose out on the staff knowledge, but what do you do?
As for wholesale itself, I certainly understand the employment issue. Seeing as I don't go in person I have done the mail order deal. No real problems their, other than one instance. Was on a wait list to by a scope, back ordered, and they kept on telling me it was coming. So I called the manufacturer, they had discontinued the model I wanted 4 months ago! Called wholesale, told them, they had no idea but assured me that they would be getting a shipment together and not to worry!! Not the sharpest knives in the drawer.