3 hip-hop kids walk into Target Sports with a camera.
They rent guns and read safety regulations while being filmed by their buddy.
They pose with PLENTY of rental guns in different places in the facility, shoot with them, point them at the camera, parade inside the shop, etc.
And you're telling us this was done without Target Sports permission????
If what you mean by that is that a single employee/RO was the person at fault and not Target Sports, I have news for you...Employees/ROs of Target Sports ARE Target Sports while on the job. The people that constitute your staff are embassadors of your business. Trying to disassociate from them and transfer the blame onto individuals when a fault is committed is irresponsible.
If as a business owner you don't get that, thats your first problem, and the first reason why you'll lose customers.