I really commend Reliable Gun for having this sale, I've worked retail for about 5 years, and I know how much effort is involved to put something like this together. I'm not from the area, so I too am waiting for the online sale, which I think kind of sucks, however I do think it's completely fair to give priority to the people who were able to get out there and wait for opening. Another point I don't think the people that are complaining understand is, imagine trying (or at least attempting) to keep the online inventory updated during such a high volume sales period. It's nearly impossible (speaking from experience with electronic sales during Black Friday, Boxing Day etc...). Attempting to keep the website open and inventory updated will only lead to disappointed and unhappy customers when they place an order online, yet the product was just sold in person, leaving Reliable Gun unable to fill the order.
Sales like this show me that the people running Reliable Gun get it. They have some really aggressive sales, and I'm sure there are plenty of items at cost, or potentially even below cost. They are taking a bit of a hit on their profit margins, but making it up in shear volume of sales. What everyone may not understand, is Reliable Gun is earning repeat customers. I am personally more likely to shop at Reliable Gun because they do things like this for the firearms community allowing us Canadians to get products at comparable prices or sometimes better than our neighbours down South.
Coo-dos to you Reliable Gun. You have just earned a long time customer from someone who is relatively new to the gun community. I will be sending many dollars your way over the next while as my collection begins to grow.
-Eric