In optics, probably more than in most things, you tend to get what you pay for. Optics prices as a function of gun prices? That was a silly and simplistic idea when it first came up years ago; it doesn't sound any more intelligent today than it did then. It was meant to introduce shooters to the idea of an optic being a precision instrument on which it was worth spending some time and money, not to be repeated like a mantra. So...decide what you need, do a bit of research, buy wisely and enjoy shooting. I base my optics-buying decisions on my intended uses for them. The only time I will ever demand the absolute best I can afford is for a serious hunting rifle...or for a .22lr!
A serious hunting rifle is one which I will take on a serious hunting trip (duh...

), and that's the only time that I will ever likely be faced with a possibly once-in-a-lifetime shot, a shot that is really, truly important to me. I want the best that I can afford for that shot...not necessarily the most expensive, because that probably carries features that I don't need and/or actually don't want...but the best quality that offers the relatively simple features I desire.
A good .22 is one of the guns I will shoot constantly, in every weather, year-round, virtually every day when I am home. I'm probably going to spend 100x or 1000x as long looking through that scope as I will through most others. I want to enjoy that experience, and great optics help make that happen. None of those shots is going to be of life-changing significance to me...but all of them will be as enjoyable as I can make them, and all of them will be valuable practice. I will want different features on these scopes than on my hunters.
Black rifles? Meaningless impractical toys for me; I'm not going into combat, and I live far enough into the sticks that zombies will only show up in small numbers so I don't ever
need firepower. I never intend to "trust my life" to one of these things, so any scope or optic that fits and works is fine, for the probably limited time that I will own the rifle. This is where the money will go towards ammo rather than glass.
Becoming a good shooter demands...insert drum roll...shooting a lot! Much more important (for the vast majority of shooters) than quick-reload drills or high-cap mags or having the latest/greatest scope with a road-map for a reticle and glass made from meteorites. I know that lots of catalog cowboys will disagree with me, but that's okay...difference of opinion is one of the few things that is still legal in Canada.
